Digipaks -research-

ANTI – RIHANNA: 

“Anti” is the latest album released by Rihanna, from which I chose a song for my A2 music video. The digipak consists of a 6 panel cd trey. The digipak comes along with abstract illustrations – on the outside there is a crowned girl, resembling the artist’s face figure (both front and back view) holding a balloon; and on the inside, framed illegible writing. The actual cd is very minimalist – the name of the album on a white plain background. Moreover, the digipak includes a great sized poster of the front picture of the album and a smaller booklet with photos of the artist with her eyes covered, which seems to be the way this idea of the cover photo began. I chose this digipak as an example because of 2 main reasons: first of all, the genre of the music (contemporary r&b) and second, its interesting and unique appearance (photo and digital art combination).anti-inside

KONICA MINOLTA DIGITAL CAMERA

KONICA MINOLTA DIGITAL CAMERA

rihanna-anti2-digipak

 

BEAUTY BEHIND THE MADNESS – THE WEEKND:

This album cover has a very unique look as it was printed using a special technique – lithography.He’s the first modern artist to use this technique for an album cover. The back tray isn’t another work of art, but the tracklist. Even though this is the most used appearance (the artist’s face on the front and the tracks on the back), it stands out from the rest, as it has this old, vintage look. The cd isn’t special at all, as it has a classical look – name of the album, name of the artist and the 2 record labels on a black background. It fits with the rest of the digipak and the style of the artist which is darker,thus calmer. The digipak includes a booklet which may seem a lyric booklet, but actually contains smaller pieces of digital art and interesting designs with the name of the songs and beneath them, all the people who have helped in the making and production of the song. I took this album as an example for the same reasons I chose the first one: the music genre which is the same style as the song I’m going to make a music video for and the remarkable display.

beauty-behind-the-madnessbeauty-behind-the-madness-digipakbbtm-back

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